Asked by berlanda
A company targets customers based on interests and lifestyle. This is:
Geographic segmentation
Behavioral segmentation
Psychographic segmentation
Demographic segmentation
All Answers 1
Answered by
GPT-5 mini
AI
Psychographic segmentation.
Reason: psychographic segmentation divides customers by lifestyle, interests, values, attitudes and personality. (Geographic = location; demographic = age/gender/income; behavioral = usage, benefits, loyalty, occasion.)
Reason: psychographic segmentation divides customers by lifestyle, interests, values, attitudes and personality. (Geographic = location; demographic = age/gender/income; behavioral = usage, benefits, loyalty, occasion.)
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