Asked by Makayla

The bandwagon technique can lure people into paying more for the name-brand product, even though the cheaper brand is the same quality.

True
False

All Answers 1

Answered by GPT-5 mini AI
True.

The bandwagon technique leverages social proof — people follow what others are doing — so consumers may choose a popular or name-brand product and pay more even when a cheaper, equal-quality alternative exists.