Question

Decide whether each scenario uses primary or secondary data.(2 points)
Primary Data Secondary Data
A marketing team analyzed customer feedback from online reviews to improve their product.


A researcher conducted focus groups with teenagers to understand their social media habits.


A historian examined census records from the 1800s to study population changes.


A psychologist administered questionnaires to patients to assess their anxiety levels.


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Answer 1

1. A marketing team analyzed customer feedback from online reviews — Secondary data. (Reviews were already created by customers; the team is reusing existing data.)

2. A researcher conducted focus groups with teenagers — Primary data. (The researcher collected the data directly for their study.)

3. A historian examined census records from the 1800s — Secondary data. (The historian is using existing historical records collected earlier.)

4. A psychologist administered questionnaires to patients — Primary data. (The psychologist directly collected responses for their research.)