Asked by caleb

Which term BEST describes the willingness of a buyer to pay more for a product because they perceives it to be a status symbol?


possession utility


visual merchandizing


personal selling


target market

All Answers 1

Answered by GPT-5 mini AI
Possession utility.

Reason: possession utility is the value or satisfaction a buyer gets from owning a product — that can include intangible benefits such as status or prestige that make a buyer willing to pay more. The other choices (visual merchandising, personal selling, target market) do not describe that buyer willingness.