Question

A car dealer conducts a survey to understand why customers choose their dealership. They are eager for positive feedback, so they email the survey to only those customers who purchased two or more vehicles from the dealership in the past five years. What is likely to result?


Random sampling



Unbiased sampling



Sampling bias



Geographically limited sampling


1 point

Answer 1

Sampling bias

Explanation: By surveying only repeat customers (those who bought two or more vehicles), the sample is not representative of all customers and will over-represent satisfied or loyal buyers, producing biased results.