Question

An advantage of doing company research before an interview is:
a.
It improves the applicant’s ability to market their skills
b.
It can increase the confidence of the applicant
c.
It can compensate for a lack of experience
d.
All of the above

Answer 1

d. All of the above

Reason: Research lets you tailor examples to the employer (better marketing), reduces uncertainty so you feel more confident, and—by demonstrating knowledge, fit, and enthusiasm—can help offset weaker experience.