Research Analysis: Rosemary & Mint Aluminum-Free Deodorant – Humble Brands
1. Ingredient Analysis
1.1 Preservatives
- Natural: Humble Brands typically formulates its products without synthetic preservatives, emphasizing natural ingredients. In this deodorant, natural alternatives may be used to help maintain product integrity, such as essential oils with antibacterial properties.
- Synthetic: N/A, as the product is advertised as free from synthetic preservatives.
1.2 Color and Pigments
- Colorants: Humble Brands generally uses natural colorants that may include plant-derived colorants or essential oils which can impart a slight hue without synthetic dyes.
1.3 Fragrance
- Natural Fragrance: The deodorant contains essential oil blends, specifically rosemary and mint. These provide a natural fragrance and are known for their antimicrobial properties.
- Synthetic Fragrance: N/A, as the formulation promotes a fragrance derived from 100% natural sources.
2. Formula Development
- Active Ingredients: The active odor-neutralizing ingredients likely include baking soda or magnesium hydroxide, which absorb moisture and neutralize odor without blocking sweat glands.
- Base Ingredients: The base may include natural waxes (like candelilla wax), butters (like shea butter), and oils (like coconut oil) to provide a smooth application and a moisturizing effect.
- Emulsifiers/Stabilizers: Natural emulsifiers such as arrowroot powder or cornstarch may be included to create a stable formula.
3. Chemical Formula
- The specific chemical formula of the proprietary blend is not usually disclosed by brands, but common ingredients include the following:
- Coconut Oil: Mainly composed of lauric acid (C12H24O2).
- Baking Soda: Sodium bicarbonate (NaHCO3).
- Candelilla Wax: Contains long-chain fatty acids and esters, primarily derived from the candelilla plant.
- Essential Oils:
- Rosemary Oil: Contains compounds such as 1,8-cineole (C10H18O) and camphor (C10H16O).
- Peppermint Oil: Contains menthol (C10H20O) and menthone (C10H18O).
Summary
Humble Brands' Rosemary & Mint Aluminum-Free Deodorant focuses on natural ingredients, avoiding synthetic compounds and preservatives to appeal to eco-conscious consumers. The formulation leverages the properties of essential oils for fragrance and antimicrobial effects, alongside natural earth-derived materials for a stable and effective product. The absence of aluminum compounds is a key marketing point, highlighting the product's suitability for consumers seeking a healthier alternative to traditional antiperspirants.