Chevrolet Car Salesperson Orientation Process
Orientation Schedule/Process
Overview: The orientation process for a Car Salesperson at Chevrolet is designed to be thorough, spanning three days. It will include training sessions about the company’s mission, product knowledge, compliance, and sales techniques. The orientation will be conducted by a team of experienced trainers, team leaders, and HR professionals with extensive knowledge in automotive sales.
Day 1: Welcome and Introduction to Chevrolet
- 9:00 AM - 10:00 AM: Welcome Session
- Conducted by the Sales Manager. The Sales Manager is responsible for onboarding new sales personnel and has over 10 years of experience in the automotive industry.
- 10:15 AM - 11:00 AM: Overview of Chevrolet History and Mission
- Led by the Marketing Director, whose expertise includes knowledge of the brand’s evolution and current market strategies.
- 11:15 AM - 12:00 PM: Company Policies and Code of Conduct
- Presented by the HR Officer, who has specialized training in employee relations and compliance.
- 12:00 PM - 1:00 PM: Lunch Break
- 1:00 PM - 3:00 PM: Documentation and Requirements
- Explanation of required documents (background checks, driver’s license validation, drug/alcohol screenings) and how they will be conducted.
- 3:15 PM - 5:00 PM: Introduction to Product Knowledge
- Led by Product Specialists, detailing current models, features, and competitive advantages.
Day 2: Sales Techniques and Compliance
- 9:00 AM - 10:30 AM: Sales Process Training
- Conducted by an experienced Sales Trainer with a background in sales techniques and customer relationship management.
- 10:45 AM - 12:15 PM: Customer Engagement Strategies
- Interactive workshop focusing on customer interactions and building rapport.
- 12:15 PM - 1:15 PM: Lunch Break
- 1:15 PM - 2:45 PM: Compliance and Ethical Sales Practices
- Led by Compliance Officer to ensure understanding of legal and ethical issues within automotive sales.
- 3:00 PM - 5:00 PM: Role-Playing Scenarios
- Practical exercises to reinforce learned sales techniques with seasoned sales staff.
Day 3: Hands-On Training and Integration
- 9:00 AM - 10:30 AM: Test Drive Preparation
- Overview of how to handle test drives and vehicle demonstrations.
- 10:45 AM - 12:00 PM: Technology Utilization in Sales
- Training on CRM software and how to use digital tools for scheduling and customer follow-ups.
- 12:00 PM - 1:00 PM: Lunch Break
- 1:00 PM - 3:00 PM: Deal Structuring and Financing Options
- Instructor: Finance Manager, experienced in dealership finance processes.
- 3:15 PM - 4:30 PM: Team Integration Activities
- Icebreakers and team-building exercises to foster cooperation among colleagues.
- 4:30 PM - 5:00 PM: Q&A and Wrap-Up
- Open floor for questions and feedback about the orientation experience.
Required Documentation
- Background Checks: Non-sensitive personal information will be collected; checks will be conducted by an external third-party service.
- Drug/Alcohol Screenings: Testing will be scheduled during the first day at an accredited facility; results will be confidential and reported to HR.
- Employment Forms: W-4, I-9, and direct deposit forms to be completed on-site.
PowerPoint Presentation Outline
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Slide 1: Title Slide
- Title: Welcome to Chevrolet
- Subtitle: Orientation for New Car Salespersons
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Slide 2: Welcome & Overview
- Introduction to the orientation process and team members conducting the training.
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Slide 3: Company History
- Brief history of Chevrolet and its mission statement.
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Slide 4: Policies & Procedures
- Overview of company policies including code of conduct and attendance expectations.
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Slide 5: Required Documentation
- List and explanation of necessary documents (background checks, screenings).
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Slide 6: Sales Process Training
- Overview of the sales process and customer engagement strategies.
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Slide 7: Role-Playing Scenarios
- Importance of practice and examples of role-playing exercises.
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Slide 8: Technology & Tools
- Introduction to CRM tools and their uses in the sales process.
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Slide 9: Wrap-Up & Integration
- Summary of training and importance of teamwork.
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Slide 10: Q&A
- Open floor for questions from new hires.
Presentation Requirements:
- Include audio narration for each slide to enhance understanding and engagement.
- Design should be visually appealing, aligning with Chevrolet branding.
This orientation process is essential for equipping new salespersons with the knowledge, skills, and confidence needed to excel in their roles and uphold Chevrolet's standards of excellence.