The study was conducted at the Goroka Main Market in Eastern Highlands Province, Papua New Guinea, which serves as a central hub for agricultural produce, particularly sweetpotato, sourced from small-scale subsistence farmers across eight districts.
Methodology
Research Design and Methodology
Study Site/Location
This study was conducted in the Goroka Main Market, Eastern Highlands Province, Papua New Guinea. The Goroka Main Market serves as a central hub for agricultural produce, including sweetpotato (ipomea batatas), from various districts within the province. This location provided direct access to small-scale subsistence farmers from eight different districts: Okapa, Bena, Lufa, Kainantu, Obura Wonenara, Henganofi, Goroka, and Daulo.
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