What is the purpose of a bandwagon appeal in a commercial?

A.
to grab the viewer’s attention with entertaining video footage

B.
to make viewers connect a symbol, such as a diamond, to an idea like wealth or power

C.
to make viewers believe they should buy a certain product because many other people use it

D.
to make viewers feel hopeful about the future by using inspiring statements

1 answer

C. to make viewers believe they should buy a certain product because many other people use it.