When it comes to consumer purchasing decisions, price is typically one of the most important factors. While color, demand, and size can influence choices, price often plays a critical role in determining whether a consumer decides to buy a product. Other important factors that can influence a purchase decision include quality, brand reputation, and features, but price usually takes precedence in many situations.
What is usually most important to consumers when making a purchase?
Responses
color
color
price
price
demand
demand
size
1 answer