Lerato owns a fast-growing bakery chain, Sweet Delights. As her business expands, she needs to ensure there is enough capital to open new locations, invest in better equipment, and increase production while maintaining profitability. She also wants to ensure that investors receive returns and that her company remains financially stable in the long run. To achieve these goals, she must develop a plan that balances raising funds, spending wisely, and ensuring sustainable growth. Which type of strategy is demonstrated in the scenario?

Question

A.
Financial strategy

B.
Marketing strategy

C.
Customer service strategy

D.
Operational strategy

Answer 1

The type of strategy demonstrated in the scenario is:

A. Financial strategy

This is because Lerato is focused on ensuring there is enough capital for expansion, investment in equipment, and maintaining profitability, all of which are key components of financial planning and management.