Question

An automobile company has designed an updated website that allows consumers to customize their own cars, and even take them for rides using virtual technology. What element of a business model canvas does the automobile company’s innovation in this scenario represent?

(1 point)
Responses

channels

channels

value proposition

value proposition

key activities

key activities

customer relationships

Answer 1

The automobile company's innovation in allowing consumers to customize their own cars and take them for rides using virtual technology represents the **value proposition** element of a business model canvas. This innovation enhances the value offered to customers by providing a unique and interactive experience that distinguishes the company from competitors.