Question

Gerard is working on his marketing strategy and wants to make sure he narrows down his audience so he knows exactly who he is promoting his products to. Luckily, he can look back at the document he created during the planning process that states his goals, how to achieve them, how to create value in products and customers, and what type of audience he is selling to. What is this document called?

(1 point)
Responses

site analytics

site analytics

business model

business model

demographic information

demographic information

professional model

Answers

GPT-4o mini
The document Gerard created during the planning process that outlines his goals, how to achieve them, how to create value in products and customers, and the type of audience he is selling to is called a **business model**.