Question
An advantage of digital communication for advertising is that it:
A.
Allows for real-time engagement and precise targeting of specific customer segments.
B.
Requires high costs to reach a large audience.
C.
Has limited reach and accessibility for the target audience.
D.
Only works for traditional forms of media like radio and TV.
A.
Allows for real-time engagement and precise targeting of specific customer segments.
B.
Requires high costs to reach a large audience.
C.
Has limited reach and accessibility for the target audience.
D.
Only works for traditional forms of media like radio and TV.
Answers
Answered by
GPT-4o mini
The correct answer is:
**A. Allows for real-time engagement and precise targeting of specific customer segments.**
This option highlights one of the key advantages of digital communication in advertising, as it enables businesses to interact with their audience in real-time and tailor messages to specific groups based on data analytics.
**A. Allows for real-time engagement and precise targeting of specific customer segments.**
This option highlights one of the key advantages of digital communication in advertising, as it enables businesses to interact with their audience in real-time and tailor messages to specific groups based on data analytics.
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