Question

Identify some common strategies used by the media in order to transmit messages.
(1 point)
Responses

perpetuating stereotypes.
perpetuating stereotypes.

using special effects.
using special effects.

using language.
using language.

all of the above

Which of the following is an example of a media argument using authority?
(1 point)
Responses

the “This Is Your Brain On Drugs” campaign
the “This Is Your Brain On Drugs” campaign

a commercial showing a loving couple giving each other gifts of expensive jewelry
a commercial showing a loving couple giving each other gifts of expensive jewelry

“I’m Dr. Smith, and I have been recommending this pain killer to all of my patients for over 25 years.”
“I’m Dr. Smith, and I have been recommending this pain killer to all of my patients for over 25 years.”

a car commercial that tells you exactly how much money you will save when you buy during the month of December.

Answer 1

1. The correct response to the first question about common strategies used by the media to transmit messages is **all of the above**. This includes perpetuating stereotypes, using special effects, and using language.

2. The example of a media argument using authority is **“I’m Dr. Smith, and I have been recommending this pain killer to all of my patients for over 25 years.”** This statement relies on the authority of a medical professional to persuade the audience.