To determine the selling price per bottle with a 50 percent markup, you need to calculate the selling price based on the cost to the store.
- Cost of the beverage: $1.00
- Markup percentage: 50%
Calculate the selling price:
- Markup amount = Cost × Markup Percentage
- Markup amount = $1.00 × 0.50 = $0.50
Now, add the markup to the cost to find the selling price:
- Selling Price = Cost + Markup Amount
- Selling Price = $1.00 + $0.50 = $1.50
Therefore, consumers pay the store $1.50 per bottle.