Question

Food Truck Elevator Pitch Planning Worksheet
Name: _______________ Date: _______________
Food Truck Name: _______________

Step 1: Define Your Concept
What is your food truck's main product or theme?
Example: Tacos, Smoothies, Korean BBQ, etc.
_______________

What makes your food truck different or special? (Your Unique Selling Proposition)
_______________
_______________

Step 2: Identify Your Target Audience
Who are your customers? Be specific.
Age group, interests, location, etc.
_______________
_______________

Step 3: Marketing Strategy
How will you attract customers? (Choose 1-2 strategies)

Flyers/Posters
Social Media
Discounts/Promos
Events/Festivals
Other: _______________
Step 4: Write Your 30-Second Pitch Script
Use this space to write your pitch. Include:

Name of your truck
What you sell
Who it's for
Why people should buy from you
At least one marketing strategy
Pitch:
_______________
_______________
_______________
_______________
_______________

Answer 1

**Food Truck Elevator Pitch Planning Worksheet**
Name: _______________ Date: _______________
Food Truck Name: _______________

### Step 1: Define Your Concept
What is your food truck's main product or theme?
**Example:** Tacos, Smoothies, Korean BBQ, etc.
**Answer:** _____________________________

What makes your food truck different or special? (Your Unique Selling Proposition)
**Answer:** _____________________________
**Answer:** _____________________________

### Step 2: Identify Your Target Audience
Who are your customers? Be specific.
**Age group, interests, location, etc.**
**Answer:** _____________________________
**Answer:** _____________________________

### Step 3: Marketing Strategy
How will you attract customers? (Choose 1-2 strategies)
- Flyers/Posters
- Social Media
- Discounts/Promos
- Events/Festivals
- Other: _______________
**Answer:** _____________________________

### Step 4: Write Your 30-Second Pitch Script
Use this space to write your pitch. Include:
- Name of your truck
- What you sell
- Who it's for
- Why people should buy from you
- At least one marketing strategy

**Pitch:**
“I’m excited to introduce you to **[Your Food Truck Name]**, where we serve **[What You Sell]**! Perfect for **[Target Audience]**, our food is unique because **[Unique Selling Proposition]**. You’ll love our offerings because **[Why People Should Buy From You]**. Join us on **[Social Media/Event/Marketing Strategy]** to find out where we’ll be next and to enjoy special discounts!”
**Answer:** _____________________________
**Answer:** _____________________________
**Answer:** _____________________________
**Answer:** _____________________________
**Answer:** _____________________________