An advertisement shows people cheering for their home team at a sporting event with a voice over that says, “Our team is the best, and our fans are the best.” What persuasive technique is being used? Select the two correct answers.(1 point)

Question

Responses

celebrity testimonials
celebrity testimonials

flattering the audience
flattering the audience

identification
identification

factual evidence
factual evidence

attacks on the competition

Answer 1

The two persuasive techniques being used in the advertisement are:

1. Flattering the audience - The advertisement implies that the fans are exceptional, which flatters the audience and makes them feel good about their affiliation with the team.

2. Identification - By showcasing people cheering for their home team, the advertisement encourages viewers to identify with the fans and the team, creating a sense of belonging and shared identity.

So, the correct answers are:

• Flattering the audience
• Identification