Question

A retail store advertises a laptop with an AMD Dual-Core C-50 processor for $325. Once bargain hunters come to the store, salespeople point out the disadvantages of the low-priced laptop and try to convince them to trade up to a better, and more expensive, unit with an Intel Core i5-480M processor. This is an example of Blank______.
Multiple choice question.

bait pricing

price following

everyday low pricing

odd-even pricing

Answer 1

This is an example of **bait pricing**. Bait pricing involves advertising a low-priced item to attract customers, only to convince them to purchase a more expensive product once they are in the store.