Question

What kind of measures do sociologists use to calculate prejudice other giving a person an implicit association test?


Essentially prejudice depends on how you divide people into "us" and "them" categories. There are various types of scales used (e.g., Likert-type scales and Bogardus social distance scale).

These sources might be helpful:

(Broken Link Removed)
http://en.wikipedia.org/wiki/Bogardus_Social_Distance_Scale
http://www.mortimeronline.com/study2/method.htm
http://72.14.253.104/search?q=cache:M7cqmI0mcXIJ:www.du.edu/idea/lessons/deprince1.doc+Likert+scale+prejudice&hl=en&gl=us&ct=clnk&cd=39&client=safari

I hope this helps. Thanks for asking.

Related Questions

Describe measurements sociologists use to calculate prejudice. Several quantititative methods of m... what other ways do sociologists use to calculate prejudice? If you tell us the ways you've already... What measurements do sociologists use to calculate prejudice? Have you looked into the Implicit Ass... In your opinion, is it difficult to accurately measure prejudice? Why or Why not? Describe other me...