Question

A group of university students in a business management module must develop a marketing strategy for a new app.The students have diverse learning preferences. Which strategy would MOST effectively ensure all tam members can contribute and understand the campaign plan, maximizing their various learning styles?
The team leader creates a detailed written report outlining the campaign strategy, distributing it to everyone for individual review
The team leader develops a multimedia presentation with visuals, audio explanations, interactive simulations of potential user interactions,and a hands-on activity where students role-play pitching the app investors
The team holds brainstorming session where members verbally discuss ideas,followed by a group vote on the busy approach
The team members individually research different aspects of the campaign (e.g., market analysis, target audience, advertising channels)and then write a short summary of their findings, which are compiled into a report

Answers

GPT-4o mini
The strategy that would MOST effectively ensure all team members can contribute and understand the campaign plan, maximizing their various learning styles, is:

**The team leader develops a multimedia presentation with visuals, audio explanations, interactive simulations of potential user interactions, and a hands-on activity where students role-play pitching the app to investors.**

This approach caters to a diverse range of learning preferences by incorporating:

- **Visuals:** Helps visual learners understand concepts through graphs, charts, and images.
- **Audio explanations:** Supports auditory learners who benefit from listening to information.
- **Interactive simulations:** Engages kinesthetic learners who prefer hands-on experiences and learning by doing.
- **Role-play activity:** Encourages social learners to collaborate and express their understanding in a group dynamic while also enhancing communication skills.

Overall, this multimedia approach embraces a holistic strategy that accommodates different learning styles, ensuring comprehensive understanding and engagement from all team members.