Question
Which of the following advertising claims uses a bandwagon approach?(1 point)
Responses
Your family will be happy and healthy using Brand X.
Your family will be happy and healthy using Brand X.
Don’t be the only one not using Brand X.
Don’t be the only one not using Brand X.
Brand X is has a higher rating from customers than Brand Y.
Brand X is has a higher rating from customers than Brand Y.
Responses
Your family will be happy and healthy using Brand X.
Your family will be happy and healthy using Brand X.
Don’t be the only one not using Brand X.
Don’t be the only one not using Brand X.
Brand X is has a higher rating from customers than Brand Y.
Brand X is has a higher rating from customers than Brand Y.
Answers
GPT-4o mini
The advertising claim that uses a bandwagon approach is:
**Don’t be the only one not using Brand X.**
The bandwagon approach encourages consumers to join in or conform by implying that everyone else is using the product.
**Don’t be the only one not using Brand X.**
The bandwagon approach encourages consumers to join in or conform by implying that everyone else is using the product.