Why must bloggers disclose their relationships with companies whose products they endorse?

Multiple choice question.

To demonstrate that they have a good understanding of the products

To demonstrate their knowledge of the industry that they write about

To let readers know that they may provide feedback to the companies

To make readers aware that their views may not be objective

1 answer

The correct answer is:

To make readers aware that their views may not be objective.

Disclosing relationships with companies helps ensure transparency and allows readers to assess the potential bias in the blogger's endorsement.