You won’t believe how easy it is for burglars to break into your home!!!

Question

If you don’t have a security system for your house, then you, your family, and all of your valuable possessions are at risk. Home invasions affect 12% of Americans each year—don’t be one of them! If your things go missing, dealing with insurance companies is a hassle and they may not even reimburse you. And if anything were to happen to you or your family during a home invasion, there’s no reimbursement in the world that could make up for your suffering.

With a SafeHouse™ security system, burglars, kidnappers, and home invaders will be scared off by a loud sound and the police will be summoned to your house immediately. There’s no such thing as a false alarm—unless you go with a low-quality brand of security system.

Use the passage to answer the question.

How does the passage make the audience more receptive to the advertising featured in the final paragraph? Select TWO answers.

(2 points)
Responses

by promoting competitor products
by promoting competitor products

by using emotionally charged language
by using emotionally charged language

by playing on people's fears

Answer 1

The passage makes the audience more receptive to the advertising featured in the final paragraph:

1. by using emotionally charged language - The language used in the passage evokes strong emotions, particularly fear and concern for safety, which can make readers more inclined to seek a solution.

2. by playing on people's fears - The passage highlights the risks associated with not having a security system, playing on the fear of home invasions, loss of valuables, and potential harm to family members, which can motivate readers to consider purchasing a security system like SafeHouse™.