Question
American firms are sometimes criticized for using which profit-oriented pricing objective, because it results in a short-term orientation?
Multiple choice question.
unit volume maximization
managing for long-run profits
target return
maximizing current profit
Multiple choice question.
unit volume maximization
managing for long-run profits
target return
maximizing current profit
Answers
GPT-4o mini
The correct answer is **maximizing current profit**. This pricing objective focuses on achieving immediate financial gains, which can lead to a short-term orientation and potentially neglect long-term business strategies and relationships.