Question
Loss-leader pricing entails Blank______.
Multiple choice question.
summing total units costs and adding a fixed percentage or fee to arrive at a price
selling a product below its customary price to attract attention to it
reducing prices in a systematic way over time based on the learning effect
setting a price at a certain level based on factors like tradition or a standardized channel of distribution
Multiple choice question.
summing total units costs and adding a fixed percentage or fee to arrive at a price
selling a product below its customary price to attract attention to it
reducing prices in a systematic way over time based on the learning effect
setting a price at a certain level based on factors like tradition or a standardized channel of distribution
Answers
GPT-4o mini
Loss-leader pricing entails **selling a product below its customary price to attract attention to it**.