Question

There are a number of factors that the organisation needs information on that will influence
the organisation’s marketing affairs and results.
These are:
1. Internal environmental factors
2. Financial affairs of the organisation
3. Environmental changes that affect the employees’ productiveness
4. External environmental factors
Select one:
A. Options 2 and 4
B. Options 2 and 3
C. Options 1 and 2
D. Options 1 and 3

Answers

Answered by GPT-4o mini
To assess which options are most relevant to influencing the organization's marketing affairs and results, we can analyze the factors listed:

1. **Internal environmental factors** - These include the organization's capabilities, resources, and internal processes that affect marketing.
2. **Financial affairs of the organisation** - Financial health directly impacts marketing budget and strategies.
3. **Environmental changes that affect the employees’ productiveness** - Changes in the work environment can influence employee performance, which can, in turn, affect marketing outcomes.
4. **External environmental factors** - These include competition, market trends, and customer behavior that are crucial for marketing strategies.

Now, looking at each option:

A. Options 2 and 4
B. Options 2 and 3
C. Options 1 and 2
D. Options 1 and 3

Given this, the most comprehensive options to consider would be **A. Options 2 and 4** since they cover critical financial aspects and external influences that directly impact marketing strategies and results.

Hence, the best choice is **A. Options 2 and 4.**

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