1.

Question

What is a key benefit of social media marketing in terms of brand awareness?

Instant access to customer service representatives.

Increased visibility and exposure to a wider audience.

Limited audience reach.
2.
What is one of the primary ways social media has influenced marketing?

By limiting businesses to specific geographic regions.

By providing traditional marketing strategies.

By enabling real-time interaction and feedback from customers.

By allowing businesses to communicate only with large audiences.
3.
True or False: Over-saturation of digital marketing content can make it more difficult for businesses to stand out.

True

False
4.
Match the following terms with their correct definitions.
1.
The risk of collecting and using personal information without proper consent, leading to legal issues.
2.
The ability for businesses to adjust marketing strategies immediately based on customer responses.
3.
A marketing strategy based on using user data to target specific demographics effectively.
4.
The practice of promoting products through individuals with large online followings.
a.
Targeted Advertising
b.
Real-Time Feedback
c.
Influencer Marketing
d.
Privacy Concerns
5.
Which of the following best describes the evolution of social media from the early days to now?

Social media platforms have remained unchanged.

Social media has shifted from personal use to include marketing and business promotion.

Social media now only serves as a personal networking tool.

Social media is now exclusively used for sharing articles.
6.
True or False: Influencer marketing can be effective because influencers are trusted voices within their specific communities or niches.

True

False
7.
Which of the following is a major risk of using digital marketing tools?

Global market expansion.

Real-time customer feedback.

Reduced customer engagement.

Privacy concerns regarding the collection of personal data.

Answer 1

Here are the answers to your questions:

1. What is a key benefit of social media marketing in terms of brand awareness?

   • Increased visibility and exposure to a wider audience.

2. What is one of the primary ways social media has influenced marketing?

   • By enabling real-time interaction and feedback from customers.

3. True or False: Over-saturation of digital marketing content can make it more difficult for businesses to stand out.

   • True

4. Match the following terms with their correct definitions.

   • 1. The risk of collecting and using personal information without proper consent, leading to legal issues. - d. Privacy Concerns
   • 2. The ability for businesses to adjust marketing strategies immediately based on customer responses. - b. Real-Time Feedback
   • 3. A marketing strategy based on using user data to target specific demographics effectively. - a. Targeted Advertising
   • 4. The practice of promoting products through individuals with large online followings. - c. Influencer Marketing

5. Which of the following best describes the evolution of social media from the early days to now?

   • Social media has shifted from personal use to include marketing and business promotion.

6. True or False: Influencer marketing can be effective because influencers are trusted voices within their specific communities or niches.

   • True

7. Which of the following is a major risk of using digital marketing tools?

   • Privacy concerns regarding the collection of personal data.