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1.

How do privacy laws like the GDPR (General Data Protection Regulation) and CCPA (California Consumer Privacy Act) impact social media marketers?

They prevent marketers from using social media platforms for advertising

They allow marketers to freely use personal data for targeted ads

They regulate how marketers use personal data and require explicit consent

They restrict the creation of branded content
2.
What is the role of ethical codes of conduct in social media marketing?

They promote businesses to disregard consumer privacy concerns

They help businesses avoid legal risks and promote trust with consumers

They encourage businesses to mislead consumers for greater profits

They focus on maximizing social media engagement at any cost
3.
Why is it important for businesses to stay informed about regional laws regarding social media marketing?

To avoid excessive content creation

To ensure compliance with laws in different countries or regions where they operate

Because social media laws are the same everywhere, worldwide

To increase social media engagement
4.
What is a recommended practice when using third-party content in social media marketing?

Use any available content for promotional purposes without consideration if it's your product

Always create original content and avoid using third-party material

Obtain proper licenses or permission before using third-party content

Use third-party content without seeking permission
5.
What is one key strategy for businesses to avoid legal issues related to advertising on social media?

Failing to disclose sponsored content to increase engagement

Making exaggerated or misleading product claims to attract attention

Clearly labeling sponsored posts and influencer promotions

Ignoring consumer feedback to avoid controversy
6.
What should businesses do to avoid data breaches in social media marketing?

Use social media platforms without complying with privacy laws

Share user data without consent for targeted advertising

Encrypt personal data and implement robust security measures

Publicize customer data to increase brand visibility
7.
What is the potential consequence of misleading or false advertising on social media?

Decreased competition and market share

Greater consumer loyalty and trust

Legal consequences, including fines and reputational damage

Increased engagement and positive brand perception

1 answer

Here are the correct answers to your multiple-choice questions regarding social media marketing, privacy laws, and ethical practices:

  1. They regulate how marketers use personal data and require explicit consent.

  2. They help businesses avoid legal risks and promote trust with consumers.

  3. To ensure compliance with laws in different countries or regions where they operate.

  4. Obtain proper licenses or permission before using third-party content.

  5. Clearly labeling sponsored posts and influencer promotions.

  6. Encrypt personal data and implement robust security measures.

  7. Legal consequences, including fines and reputational damage.

These answers reflect the importance of legal compliance and ethical practices in social media marketing to build trust with consumers and avoid potential legal issues.