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1.

What is the significance of analytics in social media marketing?

a. To create infographics

b. To entertain audiences

c. To track performance and inform strategies

d. To eliminate customer feedback
2.
What is the primary goal of social media marketing?

a. To produce traditional advertisements

b. To engage with potential customers and build brand awareness

c. To increase production costs

d. To eliminate customer interaction
3.
What is the primary goal of in-bound marketing?

A) To interrupt and capture attention quickly

B) To attract customers through valuable content

C) To reach a broad audience with advertisements

D) To sell products directly
4.
What does social commerce integrate into social media platforms?

A) Advertising

B) Networking

C) Shopping features

D) Blogging
5.
Match each characteristic with the correct type of marketing strategy (Inbound or Outbound).
1.
Relies on traditional advertising methods like TV commercials
2.
Often interrupts potential customers with advertisements
3.
Typically involves one-way communication
4.
Can lead to immediate sales
5.
Uses SEO to enhance visibility in search engine results
6.
Encourages two-way communication and engagement
7.
Aims for long-term customer relationships
8.
Focuses on attracting customers through valuable content

6.
Which of the following is a trend currently shaping social media marketing?

A) Print advertising

B) Email marketing

C) Video content dominance

D) Direct mail

1 answer

Here are the answers to your questions:

  1. What is the significance of analytics in social media marketing?

    • c. To track performance and inform strategies

  2. What is the primary goal of social media marketing?

    • b. To engage with potential customers and build brand awareness

  3. What is the primary goal of in-bound marketing?

    • B) To attract customers through valuable content

  4. What does social commerce integrate into social media platforms?

    • C) Shopping features

  5. Match each characteristic with the correct type of marketing strategy (Inbound or Outbound).

      1. Outbound - Relies on traditional advertising methods like TV commercials
      1. Outbound - Often interrupts potential customers with advertisements
      1. Outbound - Typically involves one-way communication
      1. Outbound - Can lead to immediate sales
      1. Inbound - Uses SEO to enhance visibility in search engine results
      1. Inbound - Encourages two-way communication and engagement
      1. Inbound - Aims for long-term customer relationships
      1. Inbound - Focuses on attracting customers through valuable content

  6. Which of the following is a trend currently shaping social media marketing?

    • C) Video content dominance