Companies that sell complex products are more likely to use personal selling. This approach allows sales representatives to provide in-depth explanations, address customer questions, and tailor their sales pitch to the specific needs of the customer, which is especially important for complex products that customers may not fully understand.
What kind of selling tactic are companies that sell complex products more likely to use since customers may not know how their products or services work?
(1 point)
Responses
endcaps
endcaps
non-personal selling
non-personal selling
personal selling
personal selling
kiosks
kiosks
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1 answer