Question

For example, when I buy a handbag, I can evaluate its tangible aspects like color, style, and size. However, when I think about a brand like Louis Vuitton, its characteristics include the status it conveys to my social circle. This status isn't something you can touch; it's an essential part of the brand itself.
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Answer 1

When I buy a handbag, I assess its tangible traits like color and size. However, a brand like Louis Vuitton also embodies intangible characteristics, such as the status it confers within my social circle.