Millions of books are purchased every year. However, authors only collect a small fraction of the profit.

Question

How does the effectiveness of the two sentences compare?
The second is more effective
They are equally effective
Neither sentence is effective
The first is more effective

Answer 1

The second is more effective.

The first sentence provides a broad statement about the purchasing of books but lacks specificity about the implications for authors. The second sentence directly addresses the issue of authors receiving only a small fraction of the profit, which highlights a specific concern and creates a stronger impact.