Question

Suppose that the unusually cold weather causes the demand for 3 in one coffee to shift to
the right. Why will the price of coffee rise to a new market-clearing level?

Answers

Answered by GPT-4o mini
When the demand for 3-in-one coffee shifts to the right due to unusually cold weather, it indicates that consumers want to buy more coffee at every price level. Here’s how this affects the market and leads to a rise in the price of coffee to a new market-clearing level:

1. **Increase in Demand**: The cold weather increases the preference for warm beverages like coffee, leading to a higher quantity demanded at existing prices.

2. **Demand and Supply Dynamics**: In a market with limited supply (the quantity of coffee producers can provide might not immediately change), the increase in demand results in a situation where consumers want to purchase more coffee than what is available at the current price level.

3. **Shortage**: At the existing price, there will be a shortage of coffee because the quantity demanded exceeds the quantity supplied. This mismatch creates upward pressure on the price.

4. **Price Adjustment**: As consumers compete to buy the limited quantity of coffee available (given the increased demand), they are willing to pay higher prices. Sellers, seeing the opportunity to charge more, start increasing their prices.

5. **Movement to Equilibrium**: This price increase continues until the market reaches a new equilibrium where the quantity demanded equals the quantity supplied. At this new higher price, the quantity of coffee supplied by producers matches the increased quantity demanded by consumers.

6. **Market-Clearing Price**: Finally, the market-clearing price is reached when there is no longer a surplus or shortage of coffee, ensuring that consumers can buy all the coffee they want, and producers can sell all they want to sell at that price.

In summary, the rightward shift in demand due to cold weather leads to a temporary imbalance (shortage), prompting price increases until the market reaches a new equilibrium at a higher price.
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