With the advent of cloud storage and other online storage tools, Micah's company is now able to save all the data it collects from internal sources, external sources, and marketing research studies. The company wasn't able to store all of this with its former database management system. What phenomenon is Micah's company experiencing?

Multiple choice question.

JIT

ISO 9000

Big data

Tragedy of the commons

1 answer

Micah's company is experiencing Big data. This term refers to the large volumes of data that cannot be easily managed or processed using traditional database management systems, which aligns with the scenario described.