A surveyor wants to know how many shoppers at a mall like to read books. He surveys 100 people coming out of a bookstore at the mall.

Why is the sample biased?

Responses

People who shop in bookstores are likely to read more books than those who do not.
People who shop in bookstores are likely to read more books than those who do not.

It is unlikely that people who shop in bookstores are interested in surveys.
It is unlikely that people who shop in bookstores are interested in surveys.

The surveyor did not sample the entire population at the mall.
The surveyor did not sample the entire population at the mall.

There are not enough people in the sample.

1 answer

The sample is biased because:

People who shop in bookstores are likely to read more books than those who do not.

This means that the survey results will disproportionately represent individuals who already have an interest in reading, leading to an overestimation of the percentage of shoppers in the mall who like to read books. The survey does not adequately represent the general population of mall shoppers, many of whom may not frequent bookstores or read books at all.