Question

Classify each of the following activities as either Advertising (A), Public Relations (PR), Sales Promotion (SP) or Personal Selling (PS).
A PR SP PS
A local business sponsors a college scholarship.




GPT-4o mini
A local business sponsoring a college scholarship is categorized as **Public Relations (PR)**. This activity is intended to build a positive image for the business and demonstrates its commitment to the community, rather than directly promoting a product or service.