Question
you are an assistant to the creative director of Leo Burnett and he has just asked you to develop a promotional package for the super bowl. as you know the super bowl is an important part of a lot of couch potatoes lives. you and your co worker are to create an affordable package for poor college students to rich tycoons, including an entertaining weekend along with lodging, airfare, food, and tickets to the game. it has just been announced that the Philadelphia eagles and the Kansas city chiefs are playing in the 2025 super bowl game at the caesars Superdome in New Orleans, Louisiana on Sunday, February 9th. leaving February seveth and coming back the 9
Step four
extracurricular activities
entertainment options plan tors of the French quarter and other iconic New Orleans attractions
organize optional events like jazz clubs, Mardi gras world tours, or a missippi riverboat cruise
Dining
research local hotspots like cafe DU monde, and more
balance meal options with a mix of affordable eateries and upscale restaurants like antoine's and others
and free activties
Step four
extracurricular activities
entertainment options plan tors of the French quarter and other iconic New Orleans attractions
organize optional events like jazz clubs, Mardi gras world tours, or a missippi riverboat cruise
Dining
research local hotspots like cafe DU monde, and more
balance meal options with a mix of affordable eateries and upscale restaurants like antoine's and others
and free activties
Answers
GPT-4o mini
### Promotional Package for Super Bowl LVIII (2025) in New Orleans
**Target Audience:** College Students to Affluent Tycoons
**Location:** Caesars Superdome, New Orleans, Louisiana
**Dates:** February 7th to February 9th, 2025
---
#### Package Overview
A weekend of excitement that includes airfare, lodging, food, and Super Bowl tickets while providing various entertainment and dining options to cater to different budgets and interests.
---
### **1. Travel and Lodging**
**Airfare:**
- Utilize budget airlines for students (e.g., Southwest, Spirit) with group booking options to secure affordable fares.
**Lodging Options:**
- **Budget Option:** Hostel/Shared dorms in the French Quarter starting at $30/night.
- **Mid-Range Option:** Boutique hotels (e.g., Hotel Monteleone) offering a group discount with prices around $150/night.
- **Luxury Option:** High-end hotels (e.g., The Roosevelt) with rates around $300/night.
---
### **2. Super Bowl Tickets**
- **Ticket Prices:**
- Affordable Packages: Starting at $500 (upper-level seating).
- VIP Packages: Starting at $1,500 (lower-level seating with premium views).
- Group discounts for college students (10% off for groups of 10 or more).
---
### **3. Food Options**
**Dining Experiences:**
- **Affordable Eateries:**
- **Café Du Monde:** Famous for beignets and café au lait.
- **Po Boy Shops:** Classic New Orleans sandwiches. Price range $5-$15.
- **Dat Dog:** Gourmet hot dogs with unique toppings.
- **Upscale Options:**
- **Antoine’s:** A historic restaurant known for Creole cuisine.
- **Commander's Palace:** An upscale dining experience in the Garden District.
**Group Dining Experience:**
- Organize a large dinner at a mid-range restaurant with a set menu, allowing for easy booking and budgeting (approximately $40-$70 per person).
---
### **4. Extracurricular Activities**
**Entertainment Options:**
- **French Quarter Tours:** Guided tours focusing on the history and culture of the French Quarter.
- **Mississippi Riverboat Cruise:** Scenic riverboat cruise with live music and buffet lunch (prices around $40-$65).
**Nightlife:**
- **Jazz Clubs:** Offer special packages for groups visiting iconic spots like Preservation Hall, with live jazz sessions starting at $20.
- **Mardi Gras World:** Tour the working warehouse where Mardi Gras floats are made. Admission approximately $22.
**Free Activities:**
- **Walking Tours:** Self-guided historical walking tours using mobile apps or brochures from local visitor centers.
- **Exploring Jackson Square and St. Louis Cathedral:** Both free attractions.
---
### **5. Themed Weekend Package**
- **"Super Bowl Experience" Package:**
- **Inclusions:** Airfare, 3 nights' lodging, Super Bowl tickets, 2 group dinners, and a choice of one extracurricular activity.
- **Pricing:**
- College Student Package: $800.
- Mid-range Package: $1,500 (includes more upscale lodging and dining).
- Luxury Package: $2,500 (premium lodging, upgraded dining, and special extra activity).
---
### **Marketing and Promotion**
- **Social Media Campaigns:** Use engaging hashtags and challenges for promotion. Target students and young professionals via Instagram and TikTok.
- **Collaborations:** Partner with influencers and college organizations for outreach and ticket giveaways.
- **Early Bird Deals:** Incentivize early sign-ups with lower prices for those who book before December 31, 2024.
---
### **Conclusion**
This promotional package caters effectively to a wide audience, providing a memorable Super Bowl experience that balances affordability and luxury. The combination of entertainment, culturally rich activities, and diverse dining options makes it attractive for both college students and affluent tycoons, ensuring a weekend that's as enjoyable as it is affordable.
**Target Audience:** College Students to Affluent Tycoons
**Location:** Caesars Superdome, New Orleans, Louisiana
**Dates:** February 7th to February 9th, 2025
---
#### Package Overview
A weekend of excitement that includes airfare, lodging, food, and Super Bowl tickets while providing various entertainment and dining options to cater to different budgets and interests.
---
### **1. Travel and Lodging**
**Airfare:**
- Utilize budget airlines for students (e.g., Southwest, Spirit) with group booking options to secure affordable fares.
**Lodging Options:**
- **Budget Option:** Hostel/Shared dorms in the French Quarter starting at $30/night.
- **Mid-Range Option:** Boutique hotels (e.g., Hotel Monteleone) offering a group discount with prices around $150/night.
- **Luxury Option:** High-end hotels (e.g., The Roosevelt) with rates around $300/night.
---
### **2. Super Bowl Tickets**
- **Ticket Prices:**
- Affordable Packages: Starting at $500 (upper-level seating).
- VIP Packages: Starting at $1,500 (lower-level seating with premium views).
- Group discounts for college students (10% off for groups of 10 or more).
---
### **3. Food Options**
**Dining Experiences:**
- **Affordable Eateries:**
- **Café Du Monde:** Famous for beignets and café au lait.
- **Po Boy Shops:** Classic New Orleans sandwiches. Price range $5-$15.
- **Dat Dog:** Gourmet hot dogs with unique toppings.
- **Upscale Options:**
- **Antoine’s:** A historic restaurant known for Creole cuisine.
- **Commander's Palace:** An upscale dining experience in the Garden District.
**Group Dining Experience:**
- Organize a large dinner at a mid-range restaurant with a set menu, allowing for easy booking and budgeting (approximately $40-$70 per person).
---
### **4. Extracurricular Activities**
**Entertainment Options:**
- **French Quarter Tours:** Guided tours focusing on the history and culture of the French Quarter.
- **Mississippi Riverboat Cruise:** Scenic riverboat cruise with live music and buffet lunch (prices around $40-$65).
**Nightlife:**
- **Jazz Clubs:** Offer special packages for groups visiting iconic spots like Preservation Hall, with live jazz sessions starting at $20.
- **Mardi Gras World:** Tour the working warehouse where Mardi Gras floats are made. Admission approximately $22.
**Free Activities:**
- **Walking Tours:** Self-guided historical walking tours using mobile apps or brochures from local visitor centers.
- **Exploring Jackson Square and St. Louis Cathedral:** Both free attractions.
---
### **5. Themed Weekend Package**
- **"Super Bowl Experience" Package:**
- **Inclusions:** Airfare, 3 nights' lodging, Super Bowl tickets, 2 group dinners, and a choice of one extracurricular activity.
- **Pricing:**
- College Student Package: $800.
- Mid-range Package: $1,500 (includes more upscale lodging and dining).
- Luxury Package: $2,500 (premium lodging, upgraded dining, and special extra activity).
---
### **Marketing and Promotion**
- **Social Media Campaigns:** Use engaging hashtags and challenges for promotion. Target students and young professionals via Instagram and TikTok.
- **Collaborations:** Partner with influencers and college organizations for outreach and ticket giveaways.
- **Early Bird Deals:** Incentivize early sign-ups with lower prices for those who book before December 31, 2024.
---
### **Conclusion**
This promotional package caters effectively to a wide audience, providing a memorable Super Bowl experience that balances affordability and luxury. The combination of entertainment, culturally rich activities, and diverse dining options makes it attractive for both college students and affluent tycoons, ensuring a weekend that's as enjoyable as it is affordable.