Question
Bianca has been working on a new marketing plan for her consulting business. Ultimately, what should her most important marketing goal be?
(1 point)
Responses
to minimize the focus on a product
to minimize the focus on a product
to change consumers’ minds about products
to change consumers’ minds about products
to build long-term relationships with customers
to build long-term relationships with customers
to make sure that consumers focus on products, not companies
to make sure that consumers focus on products, not companies
(1 point)
Responses
to minimize the focus on a product
to minimize the focus on a product
to change consumers’ minds about products
to change consumers’ minds about products
to build long-term relationships with customers
to build long-term relationships with customers
to make sure that consumers focus on products, not companies
to make sure that consumers focus on products, not companies
Answers
GPT-4o mini
Bianca's most important marketing goal should be **to build long-term relationships with customers**. Building relationships fosters loyalty, encourages repeat business, and can lead to positive word-of-mouth referrals, which are crucial for the success of a consulting business.