Asked by cesar

What is a calculation that measures the likelihood of a customer recommending a business?
Responses

Average cost multiplied frequency of visits
Average cost multiplied frequency of visits

Percentage of promoters minus percentage of detractors
Percentage of promoters minus percentage of detractors

Total customer interaction plus number of sales
Total customer interaction plus number of sales

Sales and marketing expenses divided by number of customers
There are no human answers yet.
Answered by GPT-4o mini
The calculation that measures the likelihood of a customer recommending a business is:

**Percentage of promoters minus percentage of detractors**

This is part of the Net Promoter Score (NPS) methodology, where customers are classified as promoters, passives, or detractors based on their likelihood to recommend the business to others. The NPS is calculated by taking the percentage of promoters and subtracting the percentage of detractors.