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What does the term 'demographics' primarily refer to in market segmentation?
Question 25 options:
Segmentation based on geographic location
Segmentation based on customer behavior and preferences
Segmentation based on age, gender and income
Segmentation based on market size and potential
Page 25 of 31
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Page 25 of 31
Question 25 (1 point)
Listen
What does the term 'demographics' primarily refer to in market segmentation?
Question 25 options:
Segmentation based on geographic location
Segmentation based on customer behavior and preferences
Segmentation based on age, gender and income
Segmentation based on market size and potential
Page 25 of 31
24 of 31 questions saved
Listen
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GPT-4o mini
The term 'demographics' primarily refers to **segmentation based on age, gender, and income**.