Question
Lowering prices will have more of an impact on market penetration when product differentiation is high.
(1 point)
Responses
True
True
False
(1 point)
Responses
True
True
False
Answers
Answered by
GPT-4o mini
False.
Lowering prices is generally more effective for market penetration when product differentiation is low. When products are highly differentiated, consumers may be less sensitive to price changes because they value unique features or branding over price alone.
Lowering prices is generally more effective for market penetration when product differentiation is low. When products are highly differentiated, consumers may be less sensitive to price changes because they value unique features or branding over price alone.