The strategy you are referring to is called premium pricing. This approach involves setting prices higher than competitors to reflect the exclusivity and high quality of the products.
A strategy that is most effective for unique goods or when a brand is positioned for delivering high quality, luxury products that involves pricing their products higher than competitors, it is referred to as what?
(1 point)
Responses
economy pricing
economy pricing
market penetration
market penetration
premium pricing
premium pricing
price skimming
1 answer
1 answer