To maximize the number of family members of the cast attending the opening night of the play, the most effective categories of mass media would likely be:
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A flier sent home with all students in the school - This directly reaches family members as it goes home with students.
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A reminder during the school’s morning announcements - This ensures that the information is disseminated to a large audience in real-time, reinforcing the message directly to students who can then relay it to their families.
These two options are the most likely to effectively reach family members of the cast.