An advertisement shows people cheering for their home team at a sporting event with a voice over that says, “Our team is the best, and our fans are the best.” What persuasive technique is being used? Select the two correct answers.(1 point)

Responses

identification
identification

factual evidence
factual evidence

flattering the audience
flattering the audience

celebrity testimonials
celebrity testimonials

attacks on the competition
attacks on the competition

1 answer

The two correct answers are:

  1. identification - This technique encourages the audience to identify with the team and the community of fans, creating a sense of belonging and shared experience.

  2. flattering the audience - By stating that "our fans are the best," the advertisement flatters the audience, making them feel special and valued as part of the fanbase.