Question

Match the specific research to a research type:
Brand Image
Product Usage
Define Potential Target Markets



Advertising Research
Product Research
Market Research

Answer 1

Here are the matches for the specific research types:

1. **Brand Image** - **Advertising Research**
(This type of research often focuses on how customers perceive a brand and its messaging.)

2. **Product Usage** - **Product Research**
(This research type examines how customers use a product, their experiences, and preferences.)

3. **Define Potential Target Markets** - **Market Research**
(This type of research involves identifying and analyzing potential customer segments for a product or service.)