Question

To analyze a verbal message in the media, I can think about what the creator
and what they exclude. Then I can consider whether the creator shows any preferences or

Answer 1

biases. Here’s a more structured approach to analyze a verbal message in the media:

1. **Identify the Creator's Intent**:
- What is the purpose of the message? Is it to inform, persuade, entertain, or provoke?
- Who is the target audience?

2. **Content Analysis**:
- What specific messages are conveyed? Take note of the main points being made.
- Are there any statistics, anecdotes, or expert opinions included to support those points?

3. **Exclusions and Omissions**:
- What information is missing from the message? Are there important facts or perspectives that have been left out?
- How might these exclusions affect the audience’s understanding or perception of the topic?

4. **Language and Tone**:
- Examine the language used. Is it formal, informal, emotive, or technical?
- What tone does the creator employ (e.g., serious, sarcastic, optimistic, pessimistic)? How does this influence the message?

5. **Bias and Preferences**:
- Does the creator show a preference for a particular viewpoint or ideology? Look for loaded language that indicates bias.
- Are there any apparent conflicts of interest that could affect the credibility of the message?

6. **Rhetorical Devices**:
- Identify the use of rhetorical devices, such as metaphors, analogies, and rhetorical questions. How do they enhance or distort the message?

7. **Context**:
- Consider the broader context in which the message appears (e.g., political climate, recent events, cultural considerations). How does this context influence the message?

8. **Implications**:
- Reflect on the potential impact of the message on the audience. What beliefs or actions might the creator hope to inspire?
- How might the exclusion of certain viewpoints shape public opinion?

9. **Critical Reception**:
- How has the message been received by others? Are there critiques or support from various groups?

By systematically addressing these points, you'll gain a thorough understanding of how the verbal message is constructed and the implications it may have for its audience.