Question

Direct marketing efforts are often easier to measure than _____ because businesses can see how many responses come from their direct messages to determine whether their efforts are working or not.

(1 point)
Responses

radio media

radio media

support media

support media

influencer media

influencer media

promotional media

promotional media

Answer 1

Direct marketing efforts are often easier to measure than **radio media** because businesses can see how many responses come from their direct messages to determine whether their efforts are working or not.