A political candidate has asked you to conduct a poll to determine what percentage of people support her.

If the candidate only wants a 10% margin of error at a 95% confidence level, what size of sample is needed?

Give your answer in whole people.

1 answer

To determine the sample size needed for a poll with a specified margin of error and confidence level, we can use the formula for sample size in proportion studies. The formula is given by:

\[ n = \left( \frac{Z^2 \cdot p \cdot (1 - p)}{E^2} \right) \]

Where:

  • \( n \) is the sample size,
  • \( Z \) is the Z-score corresponding to the desired confidence level,
  • \( p \) is the estimated proportion of the population (if unknown, 0.5 is often used for maximum variability),
  • \( E \) is the margin of error.
  1. Identify the values:

    • For a 95% confidence level, the Z-score (for a two-tailed test) is approximately 1.96.
    • The margin of error \( E \) is 10%, or 0.10.
    • Since we do not know the population proportion, we will use \( p = 0.5 \) for maximum sample size.
  2. Plug values into the formula: \[ n = \left( \frac{(1.96)^2 \cdot 0.5 \cdot (1 - 0.5)}{(0.10)^2} \right) \] Simplifying this: \[ n = \left( \frac{(1.96)^2 \cdot 0.5 \cdot 0.5}{0.01} \right) \] \[ n = \left( \frac{3.8416 \cdot 0.25}{0.01} \right) \] \[ n = \left( \frac{0.9604}{0.01} \right) \] \[ n = 96.04 \]

  3. Round up to the nearest whole person: Since sample size must be a whole number, we round up \( 96.04 \) to \( 97 \).

Therefore, the required sample size for the poll, rounded to whole people, is 97.